Job Description

OVERVIEW : Duane Morris LLP, a global law firm with 900+ attorneys in offices across the U.S. and around the world, offers innovative solutions to the legal and business challenges presented by today’s evolving global markets.

SUMMARY: This position will serve as a key driver of the go-to-market strategy across select priority industries , a central component of the firm’s strategic plan. Duane Morris’ industry-led approach harnesses the collective strength of its multidisciplinary teams – bringing together lawyers from across practices and geographies to deliver forward-looking insights and solutions to clients’ most pressing business challenges.

Reporting to the Director of Clients and Industries in New York, the Marketing & Business Development Manager – Industries will act as a strategic advisor and business partner to assigned industry teams. With a strong command of market dynamics and deep knowledge of the sectors they support, the Manager will help facilitate the development and execution of industry-specific plans that align with firmwide growth objectives. This includes driving targeted client development initiatives, orchestrating creative profile-raising events, shaping go-to-market content strategies, and serving as the primary liaison between industry teams and the broader marketing and business development function. An effective relationship builder and project leader, the Manager will play a visible and influential role in helping Duane Morris’ industry leaders translate strategic priorities into pragmatic initiatives with measurable impact.

ESSENTIAL FUNCTIONS:

Marketing & Business Development Strategy:

• Support the strategic planning process with firm industry leaders to help identify key priorities, emerging issues, white space opportunities, and differentiation themes.
• Work with industry leadership to develop and execute tailored, data-informed marketing and business development plans that enhance the firm's market presence within assigned industries.
• Regularly review, assess, and adjust industry marketing plans to reflect emerging market dynamics and firm priorities.
• Establish KPIs to measure the effectiveness of marketing initiatives, analyze outcomes, and provide insights for continuous improvement.
• Regularly report on progress and engagement metrics to industry and department leadership.

Industry Client Development & Growth Enablement:

• Support industry teams with identifying, targeting, and pursuing strategic growth opportunities.
• Coordinate a regular cadence of meetings with industry leaders and extended industry groups to share information, identify trends, and drive client development activities.
• Develop and maintain detailed industry fact sheets and client-ready collateral illustrating the firm’s unique value proposition, experience and capabilities.
• Collaborate with industry leadership to design and execute client-focused programs, such as roundtables, webinars, and industry events, to deepen relationships and showcase the firm's expertise.
• Contribute to pitch materials, RFP responses, and client presentations to support client growth opportunities.
• Promote cross-selling and interdisciplinary collaboration by identifying synergies between firm practice capabilities and client industry issues.
• Liaise with the Client Development team to advance industry-specific key client initiatives, client service feedback, and action planning.

Integrated Marketing Campaigns & Content Strategy:

• Conceptualize and lead integrated marketing campaigns to promote the firm’s industry experience, thought leadership, and client solutions across supported industry teams.
• Work with industry leads to drive the creation and distribution of issue-driven, industry-specific content, including client alerts, articles, white papers, video series, and social media posts.
• Partner with internal communications, design, digital marketing, and PR teams to ensure consistent messaging and branding across all industry-related materials and campaigns.

Events, Sponsorships & Industry Engagement:

• Collaborate with industry leadership to develop annual business plans and manage industry budgets; identify industry-related sponsorships, conferences, and client-facing events, ensuring alignment with strategic objectives.
• Identify brand and profile enhancement opportunities, such as speaking engagements and panel discussions, coaching attorneys to prepare compelling presentations and messaging.
• Maintain relationships with key industry associations, publications, and event organizers to raise the firm’s external profile.

Market & Competitive Intelligence:

• Monitor and analyze market conditions, regulatory trends, and other relevant industry developments to provide actionable insights for lawyers and client development colleagues.
• Track competitor positioning, service offerings, and go-to-market strategies to help shape the firm’s industry narratives.

PREFERRED QUALIFICATIONS:

• Strong relationship-development, project management, communication, and proactive client service skills are essential.
• 8+ years of experience at a law firm (Am Law 100 preferred), top-tier consultancy or comparable professional services firm desired.
• Experience in lawyer/practice/industry support, including coaching, team mentoring, events, pitch and content development, and budget creation and management.
• Experience working across multiple industry verticals desired.
• Strategic mindset, with the ability to navigate ambiguity and complexity to provide solutions.
• Flexibility and ability to adapt to diverse work styles.
• Must be outgoing, comfortable demonstrating initiative, and able to think critically and creatively.
• High sense of responsibility, accountability, and focus on responsiveness.
• College degree required. MBA or advanced degree a plus. English or other writing-intensive background helpful. Occasional travel required.

BENEFITS:

• Comprehensive healthcare, dental, vision, and prescription plans.
• Commuter, HSA and FSA spending accounts
• Short-term and long-term disability and life insurance coverage
• 401k and Pension Plan
• 20 vacations days, 11 paid holidays
• Employee Referral Bonus ($3,000.00)

ACCOMMODATION STATEMENT: If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please contact Nate Maxwell at 215-979-1000.

CALIFORNIA APPLICANTS : Please visit our Privacy Notice and to learn about our information practices in the application and employment context.

Disclaimer: The above is intended to describe the general content of and requirements for the performance of this job. It is not a contract or employment agreement and is not to be construed as an exhaustive statement of all functions, responsibilities or requirements. In addition, Duane Morris reserves the right to amend, suspend or terminate any benefit plan, in whole or in part, at any time. The authority to make such changes rests with the Plan Administrator

Job Tags

Similar Jobs