Roblox Marketing Artist Job at Baobab Studios, San Francisco, CA

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  • Baobab Studios
  • San Francisco, CA

Job Description

Job Description

Company Description

Baobab Studios is a 10x Emmy-award winning independent animation studio whos mission to inspire wonder and creativity. With 7 animations released to commercial and critical success, Baobab has attracted top talent and investors in the entertainment industry. Their work features renowned personalities like Oprah, John Legend, and Kate Winslet. Alongside animation, Baobab Studios has been on Roblox for 2 years and has over 100M visits across their games.

Position Overview

We are seeking a talented and creative Roblox Marketing Artist to join our team and create compelling visual content that drives engagement across our gaming portfolio. This role focuses on producing high-quality thumbnails and marketing visuals that maximize click-through rates and attract players to our Roblox games.

Key Responsibilities
  • Create 20+ high-quality thumbnails per week
  • Design eye-catching thumbnails using Roblox Studio and Blender
  • Optimize visuals for maximum click-through rate (CTR) performance
  • Collaborate with game development teams to understand game themes and target audiences
  • Analyze thumbnail performance metrics and iterate on designs based on data
  • Maintain consistent visual branding across all game thumbnails
  • Stay current with Roblox platform trends and best practices
Required Skills & Qualifications
  • Roblox Studio Expertise : Proficient in creating scenes, lighting, and compositions within Roblox Studio
  • Blender Proficiency : Strong 3D modeling, rendering, and animation skills in Blender
  • Adobe Photoshop : Advanced photo manipulation, compositing, and graphic design skills
  • CTR Optimization Knowledge : Proven understanding of what drives high click-through rates in gaming thumbnails
  • Portfolio : Strong portfolio demonstrating Roblox-style artwork and thumbnail design
  • Efficiency : Ability to produce high-quality work consistently within tight deadlines
Preferred Qualifications
  • Previous experience creating Roblox game thumbnails or marketing materials
  • Understanding of Roblox platform algorithms and discovery mechanisms
  • Knowledge of current gaming and Roblox community trends
  • Experience with A/B testing thumbnail variations
  • Basic understanding of marketing psychology and visual hierarchy
What We Offer
  • Opportunity to work on multiple successful Roblox games
  • Creative freedom to experiment with visual styles
  • Collaborative team environment focused on data-driven results
Application Requirements

Please submit:

  • Examples/portfolio of high-CTR thumbnail designs

Job Tags

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